Mio liquid water enhancers’ brand refresh blends flavor and function to provide a simple solution for consumers with multiple beverage needs, as well as bright packaging that communicates wellness, Samantha Mills, director of brand communications for...
The new year sparks a refresh not only for consumers but also for Kraft-Heinz’s powdered flavor enhancer, Crystal Light, which introduced a new logo, typography, photography and packaging to coincide with its new functional product lines inspired by consumer...
Kraft Heinz is stirring up its 130-year-old Maxwell House brand with new cold beverage innovation in the instant-coffee segment and a new look and feel to hit store shelves in 2024, the company’s director of coffee innovation and white space for North...
Just two weeks after Kraft and Heinz officially announced they were merging into The Kraft Heinz Company, it has announced it will move from its Northfield, Illinois, offices to downtown Chicago.